Four days in New Delhi can feel like a month of learning.
Macoev joined the India AI Impact Expo in New Delhi (16–20 February 2026) as part of the Italian Pavilion, thanks to the support of ITA – Italian Trade Agency. What we experienced there was more than a showcase of technology: it was a snapshot of where AI is heading globally and why the next chapter will be won by solutions that are measurable, governed, and built for real operations.
A strong signal: Italy showed up with substance
Beyond the booths and demos, there was a clear institutional message: Italy is investing in international AI partnerships and industrial impact. During the mission, Minister Adolfo Urso took part in the Summit and met with Italian companies present at the Expo, reinforcing the strategic relevance of the initiative.
We were also honoured to welcome to the Pavilion the Italian Ambassador to India, Antonio Bartoli, together with the Italian delegation, an important moment that highlighted the quality and ambition of the companies representing Italy in Delhi.
3 key trends we couldn’t ignore
Walking the halls, speaking with companies, investors, and public stakeholders, a few patterns came back again and again.
1) AI is moving from “generative” to “operational”
The most compelling solutions weren’t just creating content, they were reducing time, friction, and manual steps in day-to-day work: operations, compliance, knowledge retrieval, service delivery.
The question is no longer “Can your AI talk?” but “Can it help people get work done, safely?”
2) Trust, governance, and traceability are becoming the real differentiators
Across enterprise and public-sector conversations, the demand is consistent: controlled sources, permissions, audit trails, and explainability. If an AI system can’t show where an answer comes from, or if it can’t respect access rules, it won’t make it into mission-critical workflows.
3) “Impact” is now a KPI, not a slogan
In manufacturing, healthcare, and public services, AI is judged by what it improves: lead times, productivity, quality, compliance risk, operational consistency. The strongest conversations were the ones where impact could be measured, not just described.
Where IoC+ fits: a digital workplace built for real work
This is exactly why our IoC+ (Intranet in Cloud +) resonated so strongly.
IoC+ is our next-generation digital workplace: a unified environment for internal communication, documents, procedures, and company services, available both cloud and on-premise. The direction we’re taking it, through a controlled knowledge base and AI-ready governance, aligns with what we heard all week in Delhi: AI must be reliable, traceable, and embedded into processes, not added as a shiny layer.
In practice, IoC+ is designed to help organizations:centralize and govern procedures, policies, and quality documentation;
• make knowledge easier to find and apply across teams;
• support consistent execution with structured, role-aware access to information;
• evolve toward an “organizational digital twin” of processes and rules, built on validated sources.
The result that matters most: real market conversations
We wanted to go to New Delhi to listen, learn, and test our positioning. The response exceeded expectations.
Over four days, we generated 120+ qualified contacts, from enterprises and system players to innovation hubs and public stakeholders. Just as important, we initiated new collaborations with Indian companies, opening the door to concrete follow-ups: joint exploration, local partnerships, and potential early adopter pathways.
We intentionally won’t overstate what’s still in progress, but the signal is clear: the market is actively looking for platforms that bring AI into operations with governance and measurable impact.
What we bring home
New Delhi confirmed something we strongly believe: the AI that wins next won’t be the loudest. It will be the one that works, inside real processes, under real constraints, with real results. We’re grateful to ITA – Italian Trade Agency for making this opportunity possible, and to everyone who stopped by our stand, challenged us with hard questions, and shared insight. Those conversations are shaping what we build next.
